BlueCross BlueShield of Tennessee has named Kevin Woods as Memphis market president. He will be responsible for building and supporting key relationships with west Tennessee businesses and serve as the face of BlueCross leadership in the Memphis community.

Before joining BlueCross, Woods served as executive director of Memphis' Workforce Investment Network, which assists city and county organizations with improving employment opportunities for area residents. He also serves on the Shelby County School Board and is a member of the Bridges Board of Trustees, REACH Memphis and the tnAchieves Advisory Council.

Woods earned a Bachelor of Science in computer engineering and a Master of Science in business administration from the University of Memphis. He is a New Memphis Fellow, a member of the Leadership Memphis Executive Class of 2014 and the 2017 class of Leadership Tennessee. He has been recognized as one of Memphis Business Journal's "40 Under 40."